Social Media
« Previous EntriesWhat Is Social Media?
Wednesday, August 20th, 2008
What is Social Media - Google
I searched Google for it’s definition - “define social media” (without quotes). This is what I received:
- Search Engine Watch
A category of sites that is based on user participation and user-generated content. They include social networking sites like LinkedIn or Facebook, social bookmarking sites like Del.icio.us, social news sites like Digg or Reddit, and other sites that are centered on user interaction.
- Batch Book
The term social media describes media that is posed by the user and can take many different forms. Some types of social media are forums, message boards, blogs, wikis and podcasts. Social media applications include Google, Facebook and YouTube.
- Bottle
Software tools that allow groups to generate content and engage in peer-to-peer conversations and exchange of content (examples are YouTube, Flickr, Facebook, MySpace etc)
- Multi-platform
Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other.
You’ll notice, as you read through each definition, that you’re receiving explanations by examples.
That’s because it’s not new, it’s a buzz term by marketers.
It has existed for numerous years.
Sphinn Sock Puppets Given Permission To Remain
Monday, July 28th, 2008
Sphinn Sock Puppets
I stumbled across a post I wrote 71 days ago (May 20th 08) - “Sphinns Sock Puppets Take Post To Frontpage”
(there are more screen shots on original article)

I visited Sphinn to see if the sock puppet love bizarre had been removed, but sadly, they remain.
My original article had been submitted to Sphinn. It went hot despite 5 Desphinns. 2 by Desphinns by Sphinns own moderators. 1 from me, because I was being ganged up on so I figured I’d join the party. ![]()

Danny Sullivan made it a point to comment on the submission, said the post in question would be removed, and it was..
So did they allow the sock puppets to remain?
Sphinn Sock Puppet Profile Scan
2 of the sock puppets, or creators of the sock puppets originally in question, seem to be friends in other places such as Twitter and Stumbleupon..but are not ‘friends’ in Sphinn. (?)
Not yet suspiscious, cause a lot of people do that.
Well, I’ll just show you a few things I found, and let you decide for yourself what’s up..
Social Networking - Herd Mentality - A Case Study
Monday, July 21st, 2008
Social Networking - Second Guessing
I couldn’t figure out which title would be best for this post. It began with 4 possible choices:
- Please Don’t Feed The Animals
- Biting The Hand That Feeds you
- Potty training In 7 Days or Less (as a LoL to Doug Heils comment)
- or Potty Training The Animals While They Bite The Hand That Feeds Them
But, I’d rather not be focused on negative energy today, only my usual notations of observations in the blogosphere. So, the present title stands.
Social Networking - Two Sides to Every Story?
Aaron Wall’s “Unintended Consequences” article was unbiased, yet provoked much thought and responses on both his blog and at Sphinn as well. (Sphunn post here)
A select few, who may possibly be considered to have personal agendas, made it very clear that “herd mentality” is not only the norm, but is also supported..sometimes by whatever means necessary.
If you have an opinion contrary to the ‘herd’, they want you to feel cautious about voicing it.
It’s evident that your input (if contrary) will not be shined upon favorably by those who defend ‘herd mentality’.
Marketing Suggestions - Unfavorable Realities of The Blogosphere
Tuesday, July 15th, 2008
Marketing Suggestion - Keep Fellow Marketers (’Friends’) In Proper Perspective

“The advice of friends must be received with a judicious reserve; we must not give ourselves up to it and follow it blindly, whether right or wrong.” ~ Pierre Charron
This weekend, a very close friend of mine was penalized and treated unfairly by someone he had considered to be a ‘friend’ - professionally and otherwise.
He had dedicated years of quality assistance, professional expertise and rearing in order to nurture a well known marketing forum. As a matter of fact, he was one of the founders and took great pride in his participation there.
Hours, days, nights, valuable time and energy was extended to ensure the success of the forum in reference. He granted support and sincere concern for it’s members as well as to complete strangers that visited. His provisions included free backend work, establishing formats of various initiatives which guided their directives, donated public speeches & conference efforts, and shared after hours friend-chat and bond building on a personal level.
His ‘friend’ had gotten offended by a negative review of her, by another friend of his, in Stumbleupon.
Facebook Court Drama is Over!
Friday, June 27th, 2008We can all breathe easy now. Facebook stays after Zuckerberg pays a hefty settlement.
“SAN FRANCISCO (AP) — Facebook Inc.’s long and embarrassing legal tussle with three men who accused founder Mark Zuckerberg of stealing their social networking concept may soon end, now that a judge has ordered the parties to accept the settlement they reached.
U.S. District Court Judge James Ware in San Jose ordered the plaintiffs, former Harvard University classmates of Zuckerberg, to honor the settlement of undisclosed cash and Facebook stock they agreed to in February.”
Read more Judge orders Facebook Rivals to Accept Settlement (AP)
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