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Wednesday, April 30th, 2008
“Google researchers say they have a software technology intended to do for digital images on the Web what the company’s original PageRank software did for searches of Web pages.”
Read more A Google Prototype for a Precision Image Search - New York Times
Social Search - What it Is & Where It’s Going
Tuesday, April 22nd, 2008Dave (HuoMah) Interviews Bill Slawski (SEO By The Sea)
“Where is the future of Search headed? Will algorithmic, link based, search engines continue to rule the roost? Or will the Web 2.0 world produce a social search engine that takes the world by storm? What about a mix of both?”
Tags: search, social search
The Near Human Mind of a Search Engine
Monday, April 21st, 2008
“Explaining search engine behavior from a plain and simple human point of view…
Search engines are programmed by humans. So if you understand how humans think, what we fear, what drives us, you’re a long way towards understanding how search engines “think”.”
Photo from article (Search Engine People)
Read more Changing Everything Changes Everything
Tags: search, search engine
Live Search Sucks
Tuesday, April 15th, 2008Are you absolutely sick of Live search? !
Are there changes you’d like to see with Live?
So does “SlightlyShadySEO“…(everybody loves Shady) 
Shady says,
“I have compiled here a list of why you suck. Please, read it, and use some of those billions of dollars to make it better.I know there are lots of brilliant people who work there. I’ve had the privilege of talking to several of them.So what is holding them back? Whatever it is, make it go away.”
Read more I am Pleading With You Microsoft: PLEASE Make Live Search Better : Slightly Shady SEO
Tags: live, search, slightlyshadyseo
Analytics - When “What” Becomes “How”
Tuesday, April 15th, 2008“It is change, continuing change, inevitable change, that is the dominant factor in society today. No sensible decision can be made any longer without taking into account not only the world as it is, but the world as it will be.”
- Isaac Asimov
Analytics - Data mining - The “What” (Technical hoopla and all that jazz…)
Over time, as a professional services provider, SEO/M, or a new blogger trying to feel your way around the blogosphere, you will accumulate quantities of data.
This is referred to as data mining.
This data provides you with insight into predictive information, hidden trends, etc.
You’ll use this information to optimize your ability to target those who have the highest potential of conversion, to analyze the most appropriate keywords for your marketing campaigns, and for a multitude of other technical reasons.
Data mining is used by bankers that want to protect their investments by approving only those most likely to provide them with a satisfactory follow through.
It is used by health officials to assess the effectiveness of pharmaceuticals.
It is used by department store chains to get a better understanding of the behaviors of their customers and the persuasion (or lack thereof) of promotional efforts.
Suggested reading:
Data Mining: The Heart of Analysis - Search Engine Watch
Data Mining: The Heart of Analysis, Part 2 - Search Engine Watch by John Tawadros (from Mar 27, 2007, but still very relvant)
Yahoo Introduces Slurp 3.0
Tuesday, April 15th, 2008Just fyi..
“Yahoo has announced the launch of their new crawler, Yahoo! Slurp 3.0. 3.0 is slowly being pushed out over the course of the “next several weeks,” including “some infrastructure updates,” Yahoo said.”
Read moreYahoo Updates Crawler: Introduces Yahoo Slurp 3.0
Tags: yahoo, search, crawler, spiders, update
Basic SEO Tips
Monday, April 14th, 2008As I travel through the world of Entrecard users in order to make my ‘drops’, I frequently stumble across a post or two that is appropriate for Learning SEO Basics. This is one of them..
It’s simple and to the point. As he states, there are many strategies in SEO and some of them change with the tide..But this is a list of those that seem to stick around.
“Some like to refer to it as Google Optimization and I think it is simply because of a small difference in how Google, Yahoo or MSN rank websites in their search results but Google is #1 Search engine today and many other engines use Google’s index for their search results. Regardless these tips will work for all engines. Free tips below are not in any particular order of importance as they are all crucial factors in Optimizing your site for Top rankings.”
Read more 8 Most Important SEO Tips :: SEOjr.com
Trademarks In Meta Tags = Infringement?
Friday, April 11th, 2008Did you know?
“Eric Goldman reports that an 11th circuit, US Court of Appeals has upheld a district court’s decision that the use of trademarked terms in meta tags can cause confusion and thus can constitute trademark infringement.”
Read more US Court Rules Trademarks In Meta Tags Can Constitute Infringement
SEO’s Letter to Google - “We Are NOT the Enemy”
Thursday, April 10th, 2008Jack Spirko went so far as to write a letter to let Google know exactly why he resents them for SEO hating.
Here’s only a small snippet of the letter. (It gets far more interesting):
“To be blunt every time a person runs a search and can’t find something they are looking for it is not because some evil SEO have optimized spam web pages. Often it is a failure of Google to return a relevant result and it is also at times a searcher who is, well, not capable of running a proper web search.”
Do you agree so far?
(Story has been Sphunn already here)
Read further » SEO’s to Google - We’re Your Best Friends, Stop Treating Us Like Enemies » Dallas Business and Marketing Blog
SEO Strategy vs SEO Technique
Wednesday, April 9th, 2008
Ray “Catfish”
Comstock
Is there a difference between SEO technique and SEO strategy?
Examples show what vs how..
“Having keyword focused title tags, changing 302 redirects to 301 redirects, optimizing content, are all techniques that can be used to optimize a Web site for search engines. How you put together the master plan of utilizing those techniques on an ongoing basis is your SEO strategy.”
Read more BusinessOnLine SEO Blog: 4 SEO Tips for Improving Your Search Engine Optimization Strategy
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