Search Marketing
« Previous EntriesMarketing Suggestions - Your Role And The Role of Your Associates
Saturday, July 19th, 2008
Marketing Suggestion - Understand The Position of Your Associates
In the “Marketing Suggestions” introduction, we examined the prevalence of less-than-favorable human elements in the blogosphere. It was based upon a real life example, which prompted exploration into:
- Keeping Fellow Marketers in proper perspective
- Choosing your position wisely
- Assessing your SM friends with a level head
Originally, I intended to make this a 5 part series: (no particular order)
- Beginner blogging - Empowering yourself with education and experimentation
- Beneficial software/tools for the SM enthusiast/blogger
- Utilizing SM/networking sites - Defining your role
- Concern for consumer rights
- Taking it to the Street - Ways to use SM to benefit the environment/humanity, without spending a dime
Upon further thought, it became apparent that a 6th part is needed, as it will help to guide your potential directives. This is part 1.
“If one does not know to which port one is sailing, no wind is favorable” ~ Seneca
Sadly, assumptions are made by newcomers and those who are trying to establish themselves in the blogosphere.
Quality Ads Bring Higher Ranking
Monday, July 7th, 2008Since ‘high-quality ads can be rewarded with a higher ranking in search results’ what can you do to improve the quality of your ads?
photo credits: Yahoo Search Marketing Blog
“You know the power a well-written, highly relevant ad can have on your customers—it can draw them to your business like mice are drawn to a hunk of cheddar. But it can also help you receive a better rank in search results—in some cases, even if your competitors are bidding higher than you are. High-quality ads can also be rewarded with a higher ranking in search results.”
Read more “Making sure your ads are high quality“
There’s No Need to Be a Salesman to Sell Like A Pro
Tuesday, May 20th, 2008
One of the best blog posts about marketing that I have read in a long time. It’s short, sweet, simple and factual.
Copywriting bliss. 
“Proper selling has nothing to do with the sleezy, obnoxious vultures who have given selling a bad wrap. Selling done well is an art form. And how do you get better with your art…be authentic, be transparent and practice your technique.”
Read more You Don’t Have to Be a Salesman to Sell Like A Pro › Dawud Miracle @ dmiracle.com
Tags: marketing
Use Cartoons to Build Your Brand
Tuesday, May 20th, 2008
“Humor is an equal opportunity branding technique. It matters not whether the product is supplemental health insurance or processed pork, because all people like to laugh. Make ‘em laugh in a way that makes them connect with your brand, and serious business opportunities will follow.”
Read more Don’t Train a Duck, but Do Use Cartoons to Build Your Brand | Sparkplug CEO
Tags: cartoons, branding, marketing
Insane Black Hat SEO 2.0 Tactics
Monday, May 19th, 2008
“All the 7 completely insane black hat SEO 2.0 methods here are totally crazy, unlawful and will make George Bush annihiliate your block as an “Al Qaeda stronghold” so use them at your own risk.”
Read more SEO 2.0 | 7 Completely Insane Black Hat SEO 2.0 Methods
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