Search Engine Optimization For The Curious Newbie!
“Google Grants is a unique one-of-a-kind advertising program which is designed specifically for 501(c)(3) Nonprofit organizations. The goal of this program is to utilize and transform the Google Adwords system into a powerful tool to spread advocacy, awareness, volunteer-ism and provide the ability to increase donations.”
“Are you using email to promote your business and stay in touch with your customers? If so, are you using email as effectively as you could be? “
Read more 9 Tips For Enhancing Email Marketing Effectiveness
Tags: marketing
“Failure to maintain control of your feeds by not using your own domain is one of the biggest mistakes I feel many marketers make.”
Read more Stay Master Of Your Feed Domain
Tags: marketing
HELLO?!
With all of the free information out there, why would anyone do it? Would you?
“So branding isn’t exactly dead yet, but in a world where we’ve been conditioned to use brands as–at most–a secondary measure of a company’s worth, and to validate branding through search, it’s importance continues to wane. In that world, a world where search still leads the way in driving revenue, SEO cannot die.”
Read more Branding is Dead; Long Live SEO [SearchEngineWatch]
“Winston Churchill once said, “The pessimist sees difficulty in every opportunity. The optimist sees the opportunity in every difficulty.” I think, but I cannot be certain and have seen no confirmation of this point whatsoever, that Winston Churchill started out his career working in advertising. I think he may have been speaking to those people who feel brand advertisers are not spending online in conjunction with the time spent online by their consumers.”
“Marketing is about communicating with your target audience — it’s not about trying to push your products/services on consumers until they give in and make a purchase.”
Read more Marketing Is About Communication, Not Self-Promotion | WebGeek
Tags: marketing
“Paid links are certainly a competitor for a share of any online marketing budget. Some feel that Google can set its own rules in its own publications. However when a company becomes so dominant in any market place, perhaps the normal free competition rules need some restraint.”
Read more Google Paid Link Ethical Dilemma | The Other Bloke’s Blog
Tags: google, controversy, paid links, adwords, ethical
“A roundup of the most important search sites and resources B2B search marketers should be targeting.”
Read more The Big List Of Major B2B Search Engines
Tags: marketing
“So it would seem that everyone is in a race to become as transparent as possible. It has become (clearly) evident that there is more revenue potential out there by opening up everything and making it available than there is by keeping it all horded and secret and hidden in the dark.”
Read more Open Source, Open Ads, Open Sesame! | Search Engine People
