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Use Cartoons to Build Your Brand
By Kimberly Bock | May 20, 2008
“Humor is an equal opportunity branding technique. It matters not whether the product is supplemental health insurance or processed pork, because all people like to laugh. Make ‘em laugh in a way that makes them connect with your brand, and serious business opportunities will follow.”
Read more Don’t Train a Duck, but Do Use Cartoons to Build Your Brand | Sparkplug CEO
Tags: cartoons, branding, marketing
Topics: Search Marketing |
May 20th, 2008 at 5:18 pm
Thanks for the link love Kim!
Wendy Piersall’s last blog post..Add a Little of the “Green Stuff” to Your Coffee [Simply Green]
May 20th, 2008 at 5:25 pm
you’re welcome wendy. anytime.
oh my..i just visited your green post link..it’s going to be a yicrosoft directory girl link now..haha, i add green posts there frequently. thanks for taking time to be green.
May 21st, 2008 at 5:40 am
Yeah. Humor goes well with adverts. =) Got one advert about how to save time by teaching how to remove shirt with 1 hand, taking out a hard boiled egg, etc from a telco company. Still remembered until now =D
May 21st, 2008 at 6:58 am
Humor is a great way to put people interest on something. So I’m agree with humor as the branding technique. So thanks for the link that enlighten me more on the topics.
May 21st, 2008 at 10:33 am
Kim, thanks for the mention. I like your animation, earphones on the RSS button … well done!
May 21st, 2008 at 10:38 am
thanks for commenting everyone and you’re welcome brad. i’m a big animation fan. i loved what you wrote. and if you guys haven’t noticed yet, i use humorous images and animation here on a reg. a picture says a thousand words.
June 2nd, 2008 at 4:04 am
Animation could spice up your sites. People do love it. Just dont over do it or it will becoming annoying for readers.
June 12th, 2008 at 9:37 am
Yup humor really does a lot to advertising. Especially those with a catchy start.
June 13th, 2008 at 2:20 am
Yea, haha.. humorous ads always gets my attention, people will start to talk about it and thus connecting to the brand itself, making it quite famous. Some ads which are too dull leaves no good impression
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June 21st, 2008 at 3:42 pm
I agree that humor do help alot in advertising the products. Imagine a site with full of wording as compare to a site with some wording but alot are in animation. People will tends to feel bored if a site is full of wording. A site with cartoons will attract people attention and leave a good impression to people to visit the site again.