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Analytics Reports - Breaking News or Listing Facts?
By Kimberly Bock | May 7, 2008
“Don’t use your analytics tool just to report the facts. Become an investigative reporter. For each piece of information you find, ask yourself why it matters. Ask how the metrics tie together. Most importantly, ask yourself how the web metrics you report on tie into your overall business goals.”
Read more Are Your Analytics Reports Breaking News or Listing Facts?
Tags: analytics
Topics: Offbeat |