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Learn SEO: META Description Tag
By Kimberly Bock | December 5, 2007
Optimize your META Description Tag
Your META Description Tag is what describes the content of your site’s pages. Automated Search Engine Software that scans the web to detect relevant content for search queries, otherwise known as Search Engine Robots, gather information from your META Description Tag when indexing web sites.
It is true that not all Search Engines observe the META Description Tag, but as you learn SEO, you learn to optimize at every opportunity and there’s no stone left unturned! Together with the site’s optimized visible content, the optimized META Description Tag provides the information needed to match your target market’s search queries.
META Description Tag In HTML
In the HTML code of a web site, a sample META Description Tag looks like this:
<META name=”description” content=”Learning SEO Basics empowers persons interest in SEO. Implement Search engine Optimization and Marketing, gain Search Engine Visibility and Optimize Career potentials!”>
To view the META Description Tag of a site, simply go to your browser toolbar or ‘right-click’ anywhere on your page and choose “view source”. It will be located in the first few lines of code.
Optimize META Description Tags for the Search Engines to ensure that your site has a better opportunity to rank highly for the words that you’d expect your potential target market to use in their query.
Of course for more expertise and detail, Search Engine College offers full descriptive courses in Search Engine Optimization and Marketing.
Also, Aaron Wall’s SEO Book (highly recommended) is a terrific choice if you want a serious SEO education.
Topics: SEO/SEM Training |