Monday, January 5, 2009

title pic How To Turn Your Fans & Evangelists Into Friends

Posted by Kimberly Bock on January 5, 2009

Definition of fan: an enthusiastic devotee, follower, or admirer

Definition of evangelist: a person marked by evangelical enthusiasm for or support of

Definition of friend: A person whom one knows, likes, and trusts.

Consumer trust & knowing who to trust as fellow marketers, is not as easy as we may like to believe.

All too often, we are numbers or a means to an end for the marketing world. This doesn’t leave much room for trust.

We’d like to believe the best in people, whether it be marketers, associates, providers, & especially friends.

title pic Twitter - Stealing Passwords?

Posted by Kimberly Bock on January 4, 2009

Someone acting like twitter is trying to steal your password!

Twitter users were sent DM’s claiming a picture of them was found on a website.

When the user clicks the link it takes them to a page that looks the same as Twitter.

Entering Usernames and passwords means giving UR login credentials away.

Original story here.

title pic Shoplifting. Compliments of Marketplace Bullies.

Posted by Kimberly Bock on December 31, 2008

I blog much about marketplace accountability & I receive a lot of flack from popular marketers, lol, probably because I won’t get off their back & I regularly expose their crappy lack of ethics.

Poor babies.

Well, for this post, I’m going to show a video by pissed off youth, trying to raise a family, who are tired of business as usual & have taken it upon themselves to leverage the playing field.

Call it anarchy. Call it criminal. Call it counterproductive, and sadly, it is:

title pic Should Marketers Convince Consumers To Trust The Marketing Community?

Posted by Kimberly Bock on December 29, 2008

With the influx of talk circulating the web about consumer trust, should they, shouldn’t they trust, Patrick Byers delves into it with, “Why you can’t trust anyone in marketing“.

“Since a “person like yourself” is who people trust most, it’s good to see social media is finally gaining acceptance and adoption by marketers.

Done right, social media can be a powerful tool to help build trust. Done poorly, it can have the immediate opposite effect.”

THAT’S what I fear!

I think it’s important NOT to convince people to trust marketers! Even if we personally ARE marketers.

title pic Brent Csutoras, Sphinn Editor - Content Thief & Liar

Posted by Kimberly Bock on December 27, 2008

Last night, while searching Google for social media related articles, “What Is Social Media? In Plain English” popped up. Of course, the article had Brent Csutoras’ name attached to it, but the original was written by me.

I wrote the post Nov 2oth. (actually, before then but had removed my blogs when I was being attacked by his friends at Sphinn..almost gave up blogging because of their cruelty & influence)

His - published December 15th.

His - same format, with the same references and concluded with the same video.